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ParaSoft Releases Revolutionary E-Commerce Solution Using Red Hat Linux

ParaSoft's Internet Store Allows Retailers to Automatically Launch, Update, and Control Virtual Storefronts. Web Transactions Automatically Linked to Stores "Actual" Operations.


MONROVIA, CA. (January 11, 1999) - ParaSoft, leading provider of software development productivity solutions, announced today the launch of their of state-of-the-art e-commerce solution on Red Hat Linux. Internet Store is a fully scalable, revolutionary approach to e-commerce, bringing the promise of the online marketplace to small retailers and national chains alike.

"We are very excited to introduce an e-commerce solution that is unlike any other on the market," Says ParaSoft CEO Dr. Adam Kolawa. "Our Internet Store provides large and small retailers with the solution they need to compete on a global scale. It works with a store's actual inventory system to automatically launch the store into cyberspace."

Internet Store: A Revolution in E-Commerce:

ParaSoft's Internet Store is the world's first fully automated, commercially affordable e-commerce system which can automatically update a retailer's actual inventory when an online sale is made. It allows retailers to sell their entire inventory to customers around the corner and around the world, at any hour of the day. It provides online amenities such as a virtual shopping cart, quick and easy pricing as well as secure credit card transactions.

Internet Store eliminates the burden on retailers of having to become experts in web design and development. Retailers never have to hassle with HTML, scripting languages, or any of the other intricacies of web development in order to update their online offerings. Whenever a retailer adds new items to his inventory or makes any pricing changes, Internet Store publishes the new information automatically on the store's website. When a customer makes a purchase online, Internet Store instantly notifies the retailer of the sale.

Internet Store tracks available inventory levels at real time, preventing "double-selling" of limited quantity items by simultaneous online purchases or by online buyers and in-store customers. Internet Store thus lowers the barriers to e-commerce by reducing the complexity (and redundancy) for retailers of tracking their on-line sales and inventory separately from their in-store inventory.

Internet Store also gives retailers the opportunity to engage in one-to-one marketing activities by providing valuable details about the people who purchase items from their website. Such data as "virtual basket" analysis, demographic breakdowns, and contact information, including name, address, telephone and email address, can be provided by Internet Store giving e-retailers a tremendous wealth of data with which to garner repeat business online as well as entice customers to their online sites.

"We want to give retailers a profitable outlet for their merchandise while providing online customers with a pleasant, quick and easy shopping experience," Says Dr. Kolawa. "In this way Internet Store is making good on the promise of e-commerce."

To insure the greatest stability and versatility possible for Internet Store, Parasoft chose to run Internet Store on the Red Hat Linux operating system.

Internet Store and Red Hat Linux:

"ParaSoft's Internet Store is the beginning of a new era in e-commerce, and we needed a reliable operating system on which to run it," says Dr. Kolawa. "Red Hat Linux is a very robust and stable OS. It makes installation simple, it gives us the ability to customize our system, and being commercially supported it gives us features not all operating systems can provide."

Linux is quickly growing as a viable alternative to some of the more popular operating systems. Not only is Linux viewed as a more stable operating system but its ability to run on readily available hardware makes it a practical choice for companies such as ParaSoft.

"The fact that ParaSoft chose to use Red Hat Linux on which to run their Internet Store is just another example of how Linux is growing in popularity," says Red Hat CEO Robert Young. "We've known all along that Linux was the better choice in operating systems because of its reliability, its low cost, and its ability to be customized. It's gratifying to see that corporations like ParaSoft are vindicating what we have always known to be true."

About Red Hat Software:

Red Hat Software is based in Research Triangle Park, NC where it builds and maintains the award-winning Red Hat Linux operating system. Linux is a freely distributed, UNIX-type, cooperatively developed, multi-user, multi-tasking operating system used throughout the world. Red Hat Linux for Intel, DEC Alpha (TM), and Sun SPARC platforms continues to gain recognition in the computer industry.

For more information about Red Hat Software and Red Hat products and technologies, please call (919) 547-0012 or visit their website at: http://www.redhat.com.

About ParaSoft:

ParaSoft provides state-of-the-art software solutions for companies across industries, and the individuals whose work supports them, to help them improve productivity and reach their maximum potential. ParaSoft products include software development tools, retail industry solutions, advanced web applications, and e-commerce solutions. ParaSoft's headquarters is located at 2031 S. Myrtle Ave., Monrovia, CA 91016. Telephone (888) 305-0041. Fax (626) 305-3036. Email: info@parasoft.com. URL: www.parasoft.com.

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Linux is a trademark of Linus Torvalds. Red Hat is a registered trademark of Red Hat Software, Inc. All other brand names are trademarks or registered trademarks of their respective holders.

For more information: call (888) 305-0041 x312, fax (626) 305-3036, or email jenny@parasoft.com

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